Mirth Sustainability Blog Post
The story of Mirth represents a hopeful path for what we see as not only some distant future, but the current state of business. Traditional views have dictated that businesses make money, nonprofits do good in the world. We know there is a different path. One where a business can make a profit while also being a positive force for change and improving peoples’ lives, the best of both worlds. But it isn’t easy. If it were, everybody would be doing it. We’re up for the challenge, baking in sustainability, empathy and humanity to this business from the ground up. First we went through an extensive process of creating a Theory of Change (ToC). A concept that originated in the...